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Last-Mile in Africa: Why Standard Logistics Playbooks Fail and What Actually Works

OPTECHWAY Team··13 min read
Last-Mile in Africa: Why Standard Logistics Playbooks Fail and What Actually Works

Applying Western last-mile frameworks to African markets is a recipe for waste. Variable addressing, cash-on-delivery dominance, and informal urban density demand a completely different operational model, one we've refined across 6 countries.

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